Next-level

Earning it. Dishing it. Always.

Why do we value respect? Frankly, it’s because there isn’t enough of it in this world.

That’s not a political statement; it is a reality. Respect in relationships builds trust and safety, and promotes overall wellbeing of self and business — all things in short supply these days. The best part of the deal is that giving respect is free, without fine print or contingencies. By learning, nurturing, and demonstrating respect, we’re all presented with a fantastic opportunity to be positive contributors to our communities and make a difference in the lives of others.

It should motivate and inspire all of us. It’s also just good business, a means to both personal and professional prosperity. So join us in the fight to make the world a more dignified place, one interaction at a time. Spell it out. Period.

the grind.

Joining the fight for the future of NASCAR. Building the next generation Cup Series team from the ground up, one dedicated member at a time.

Learn more about Spire Motorsports.

community.

Highlighting and advancing the importance of minor league sports in local communities with affordable, high‑quality sports entertainment.

Learn more about the Rapid City Rush and Greenville Swamp Rabbits.

the soul of motorsports.

Leading the modern revolution of short track and grassroots racing. Reconnecting community to motorsports in new and innovative ways.

Learn more about Track Enterprises.

the why.

Taking the automotive industry higher through ingenuity, analysis, and optimization. Creating effective marketing strategies that strengthen brands and boost sales.

Learn more about Spire+.

the grind.

Joining the fight for the future of NASCAR. Building the next generation Cup Series team from the ground up, one dedicated member at a time.

Learn more about Spire Motorsports.

community.

Highlighting and advancing the importance of minor league sports in local communities with affordable, high‑quality sports entertainment.

Learn more about the Rapid City Rush and Greenville Swamp Rabbits.

the soul of motorsports.

Leading the modern revolution of short track and grassroots racing. Reconnecting community to motorsports in new and innovative ways.

Learn more about Track Enterprises.

the why.

Taking the automotive industry higher through ingenuity, analysis, and optimization. Creating effective marketing strategies that strengthen brands and boost sales.

Learn more about Spire+.